A Sea of Visitors at the Lala Town Street Festival in the Revolutionary Capital

Lala Town is a carefully curated street festival developed by Flamingo Holdings, featuring an integrated chain of entertainment, food, cultural experiences, and music events held every weekend.

The festival spirit is reflected through a series of unique activities that leave lasting impressions: a food truck street showcasing local cuisine, colorful check-in points, and light-and-sound shows that energize weekend nights.

By late afternoon, families had already gathered at Flamingo Heritage Tan Trao City in Son Duong District, Tuyen Quang Province, to explore this new, colorful space.

For the first time, a lively street festival brought fresh energy to this mountainous northern township.

The event marks a bold step in Flamingo Holdings’ strategy to build destination cities, creating an all-in-one experiential ecosystem of check-in – leisure – shopping – style – festivals for diverse audiences.

Early visitors were delighted by the colorful corners and vibrant atmosphere.

Just a month after its success at Flamingo Ibiza Hai Tien (Thanh Hoa), the Tan Trao festival recorded over 10,000 attendees on its first night.

The highlight was the lighting ceremony of the check-in park on the Pho Day River, bringing dazzling colors to the “revolutionary capital” for the first time.

The river lit up like a fairytale garden with themed decorations.

It also offered a new sunset-viewing and photo-check-in spot at the Flamingo Heritage Tan Trao City pier.

The program also honored local cultural traditions with umbrella dances, bowl dances, and reed pipe performances. The evening featured emotional moments as ballads echoed through the mountains from the exclusive “Soul of the Moon” stage.

An open-air stage allowed the audience to fully immerse themselves in the festive atmosphere.

Many visitors expressed surprise and excitement at discovering such a new and attractive destination for all ages. At the food court, staff worked nonstop to serve the crowds.

Souvenir shops were packed with customers on opening day.

Following the success of Lala Town in Flamingo Ibiza Hai Tien City and Flamingo Heritage Tan Trao City, Flamingo Holdings plans to expand the street festival model to other properties in its portfolio, including Flamingo Dai Lai Resort (Vinh Phuc) and Flamingo Golden Hill (Ha Nam). Each destination city will feature a customized event program designed to highlight the beauty of its local area.

Source: The Leader